The world has become run over by platforms like TikTok and Instagram—all of which would not exist without the millions of ...

EZ Newswire empowers organizations to turn their news into performance. Our AI-enabled platform, exclusive distribution ...

The brand rebooted its iconic ad campaign for Gen Z, utilizing a technique that puts human craft front and center, regardless of technological progress.

Sponsoring Derek Kolbaba comes several months after the brand became the official beer of Professional Bull Riders and as the sport gains a wider audience.

As part of the effort, three TikTok creators will each drop a text-to-claim code in their content for up to 10,000 consumers to receive a BOGO offer.

Researchers find that not only are customers wary of AI, but the inclusion of AI terminology actually decreases customers’ purchasing intention.

Game spaces that are part of The Glitch are tailored to each sponsor’s brand identity and promoted with the help of top Twitch streamers.

Many industry leaders believe it is necessary to recruit from outside of the media industry in order to continue growth, according to a recent Kantar report.

IAB’s newly published set of definitions and measurement standards aims to improve transparency and consistency.

Avalere Health is proud to announce the appointment of Corrina Safeio as its new President, Global Marketing and EVP, ...

Jason Holzman leads various creative and marketing operations and reports to Chief Marketing Officer Sharon Otterman, a fellow NBCUniversal alum.