At e4m Confluence 2024 Summit, Sam Balsara and Dr. Annurag Batra discussed brand building in a multi-platform world ...

Renowned for her role in Indian television, especially in 'Yeh Pyaar Nahi Toh Kya Hai', Palak Jain has transitioned from ...

MakeMyTrip has launched a new campaign that humorously addresses real travel challenges. This three-film campaign focuses on ...

The latest issue features in-depth profiles of India's top corporate leaders, analyses the potential impact of Trump's ...

Gaurav Mehta, who quit as the Chief Marketing Officer of Noise in March this year, has joined Lilly India as senior director ...

The advertising landscape in India is experiencing a seismic shift with Connected TV (CTV) gaining significant momentum, ...

Madison Loop, a unit of Madison World, has recently won the SEO mandate for Liquify, a fintech platform that enables users to ...

The much-awaited merged entity of Reliance Industries Ltd and Walt Disney’s Star India is likely to see Kevin Vaz and Kiran ...

The exchange4media Group is excited to host the exclusive PrsmX-e4m roundtable in Mumbai on November 11. The one-of-its-kind ...

While the revenues have seen a slight dip or flattish growth, the marketing and promotional expenses have seen a high growth ...

Anil Kumar Lahoti, Chairman, Telecom Regulatory Authority of India (TRAI) has reportedly been elected as the new Chairman of the South Asian Telecommunication Regulators' Council (SATRC). Lahoti was ...

Kantar & GroupM Rural Barometer Report 2024 also highlights a 60% rise in the average FMCG basket size among rural consumers ...