The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, image, and likeness or NIL rights of at ...
Angel Reese ’s younger brother is making a name for himself in college basketball following his sister’s rise to fame at LSU.
In the last month since the confetti fell on Ohio State's national championship, the college football world has collectively ...
A new undertaking is signing up FBS college football players’ video NIL licensing rights to be used in the college football video game. Pathway Sports and Entertainment, founded by Casey Schwab, has ...
The offseason is over, and Texas A&M's 2025 baseball season has arrived. Here is the final hype video to prepare you accordingly.
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The long-awaited return of this video game marked a unique movement for name, image and likeness compensation going forward.
The spotlight shines on the American Athletic Conference tonight as No. 14 Memphis (20-4, 10-1) takes the court against South ...
Hundreds of college football players have signed group licensing agreements for their likeness to be used on video games in ...
The Michigan sign-stealing investigation has commanded the public’s attention for more than a year. So where is it heading?
A proposed rule change intended to discourage players from faking injuries that prompt unwarranted timeouts will be ...
Madness radio audience is more mobile and engaged than TV viewers, with strong listenership in cars and workplaces.
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