The initial tranche of products will include the sweet giant’s Bubble Yum, Jolly Rancher, Hershey's Milk Chocolate and Reese's brands.

Sixty-four-year-old Ian McLean knows you better than you know yourself. As a Bay Area marketing expert and self-described cultural observer, that’s probably his most important job. And, whether you ...

Celsius’s push comes at a time when drinking habits in young adults are changing. There are still some college students ...

A production line in a warehouse in western Afghanistan churns out 24 energy drinks every second, feeding a thirst for the tonic used to mask life's hardships and lift wilting spirits.

The Hershey Company has struck a deal with C4 Energy to bring a line-up of protein powders and energy drinks with flavors ...

If you’re looking for something to do this weekend, check out this list of events and activities around East Texas.

There is more to the comparison, and in the sections below, we discuss why we think MNST will outperform KDP in the next ...

A man’s decision to boldly tattoo the Monster Energy Drink logo across his chest has sparked a flurry of reactions on social ...

Juice Monster Rio Punch is the new flavor from Monster Energy.