Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

To celebrate the 40th anniversary of the iconic Air Jordan 1, Jordan Brand and the Chicago Bulls have teamed up for a bold marketing stunt involving Michael Jordan’s statue at the United Center.

Basketball GOAT Michael Jordan once made his whole security team get a specific tattoo in a bid to test their loyalty and ...

"Chicago's own Talen Horton-Tucker got the call...To receive global first access to the shoe that started it all: the Air Jordan 1 High ... a video shared to the Bulls' X account.

and his intense style of play fit perfectly alongside an ascending 'Air Jordan'. Oakley was ultimately traded to the New York Knicks before the Bulls became a winning machine, but was in Chicago ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

The Chicago Bulls' last NBA championship came in 1998, the third of three straight titles that followed league icon Michael Jordan's brief retirement. Chicago has not been back to the NBA Finals since ...

The Chicago ... the fifth Bulls player to compete in the dunk contest, the first since 2007 — and only one player in franchise history has won it. Nearly four decades later, Jordan’s legacy ...

Hurts is wearing a special player-exclusive colorway of the Air Jordan 1 for the biggest game of his NFL career. The red and black cleats are an homage to Chicago Bulls legend Michael Jordan.

From the Concords to the Legend Blues, we’re breaking down all the hottest versions of arguably the hottest Js ever.

For four decades, NBA legend and former Chicago Bulls shooting guard Michael Jordan ... In 1985, the iconic red and black Air Jordan 1 got banned from the NBA and a slick marketing move by Nike ...